Gray Coverage & Root Touch-Up

Covering gray comes down to two decisions: permanent color for full coverage that grows out, or a temporary root touch-up that hides regrowth between appointments and washes out. Resistant gray needs a permanent color at the right level with a color additive if it still shows through.

This collection has both. Permanent color: Colorianne Prestige with Q10 in 99 shades, Prestige Zero PPD- and ammonia-free with 100% gray coverage, Keune Tinta and Alea. Temporary touch-ups: Style Edit spray and powder concealers, Jerome Russell spray, XFusion keratin fibers, Grey Free mascara, Ardell Touch of Color, Cover Your Gray stick, My Secret spray and Thicken It powder. Ardell Gray Magic is the additive for resistant gray. New to permanent color? Read how to choose between semi, demi and permanent. All of it is real stock on our shelf in Michigan, packed and shipped by us, and the same professional lines the salons that buy from us use behind the chair.